Management Information Systems: Managing the Digital Firm, Global 17th Edition, ISBN-13: 978-1292403281

Description

Management Information Systems: Managing the Digital Firm, Global 17th Edition, ISBN-13: 978-1292403281

[PDF eBook eTextbook]

• Publisher: ‎ Pearson; 17th edition (June 2, 2021)
• Language: ‎ English
• 649 pages
• ISBN-10: ‎ 1292403284
• ISBN-13: ‎ 978-1292403281

For introductory courses in IS (information systems) and MIS (management information systems).

The authoritative, case-based study of IS in business today.

Management Information Systems: Managing the Digital Firm provides the most comprehensive overviewof information systems used by business firms today, while drawing connectionsbetween MIS and business performance. The Laudons are known for theiroutstanding real-world case studies, which describe how well-known companiesuse IT to solve problems and achieve business objectives. Students developsought-after skills, such as leading IS-related management discussions andusing IT to meet bottom-line results. Each chapter of the 17th edition features all-new Interactive Sessions, new Video Cases, and a new Career Opportunities section building practical job-seeking skills.

Table of Contents:

PART ONE Organizations, Management, and the Networked

Enterprise 33

Chapter 1 Information Systems in Global Business Today 34

Chapter 2 Global E-business and Collaboration 70

Chapter 3 Information Systems, Organizations, and Strategy 108

Chapter 4 Ethical and Social Issues in Information Systems 150

PART TWO Information Technology Infrastructure 193

Chapter 5 IT Infrastructure and Emerging Technologies 194

Chapter 6 Foundations of Business Intelligence: Databases and Information

Management 242

Chapter 7 Telecommunications, the Internet, and Wireless Technology 280

Chapter 8 Securing Information Systems 324

PART THREE Key System Applications for the Digital Age 367

Chapter 9 Achieving Operational Excellence and Customer Intimacy:

Enterprise Applications 368

Chapter 10 E-commerce: Digital Markets, Digital Goods 402

Chapter 11 Managing Knowledge and Artificial Intelligence 448

Chapter 12 Enhancing Decision Making 486

PART FOUR Building and Managing Systems 519

Chapter 13 Building Information Systems 520

Chapter 14 Making the Business Case for Information Systems and Managing Projects 558

Chapter 15 Managing Global Systems 590

Glossary 622

Indexes 634

Kenneth Laudon is a professor of information systems at New York University’s Stern School of Business. He holds a BA in economics from Stanford University and a PhD from Columbia University. He has authored 12 books dealing with electronic commerce, information systems, organizations, and society. Professor Laudon has also written more than 40 articles concerned with the social, organizational, and management impacts of information systems, privacy, ethics, and multimedia technology.

Professor Laudon’s current research is on the planning and management of large-scale information systems and multimedia information technology. He has received grants from the National Science Foundation to study the evolution of national information systems at the Social Security Administration, the IRS, and the FBI. Ken’s research focuses on enterprise system implementation, computer-related organizational and occupational changes in large organizations, changes in management ideology, changes in public policy, and understanding productivity change in the knowledge sector.

Ken Laudon has testified as an expert before the United States Congress. He has been a researcher and consultant to the Office of Technology Assessment (United States Congress), the Department of Homeland Security, the Office of the President, several executive branch agencies, and Congressional Committees. Professor Laudon also acts as an in-house educator for several consulting firms and as a consultant on systems planning and strategy to several Fortune 500 firms.

At NYU’s Stern School of Business, Ken Laudon teaches courses on managing the digital firm, information technology and corporate strategy, professional responsibility (ethics), and electronic commerce and digital markets. His hobby is sailing.

What makes us different?

• Instant Download

• Always Competitive Pricing

• 100% Privacy

• FREE Sample Available

• 24-7 LIVE Customer Support